In February, OPGS ran two statewide awareness campaigns aimed at promoting safe conversations about gambling. Each campaign focused on a different audience, older adults and parents or caregivers of children under 18, and highlighted simple, practical ways to help reduce gambling-related harm.

The older adults campaign encouraged people over 55 to talk openly about gambling as part of their overall health and wellness. The messaging emphasized that if someone can talk comfortably with their doctor about topics like blood pressure, mobility, or medications, they can also talk about their gambling habits. The campaign reminded residents that support is available and encouraged anyone with questions or concerns to reach out to the Massachusetts Problem Gambling Helpline for free, confidential help.

The youth-focused campaign raised awareness about the risks of giving lottery tickets to children. While often viewed as harmless or fun, lottery tickets can expose kids to gambling at a young age and increase the risk of future problems. This campaign encouraged parents, caregivers, and families to choose healthier, age-appropriate gifts and activities, whether it’s music, sports, creative hobbies, or other ways to help kids learn, explore, and have fun without gambling.

Both campaigns helped spark important conversations within households, among caregivers, and across community settings. They also reinforced OPGS’s ongoing commitment to education, prevention, and reducing stigma around seeking help.